The Discoveries Of is a travel publication for the endlessly curious travellers who want more from a trip than ticking off a list.
We focus on culturally rich travel – in-depth guides, detailed itineraries and practical advice that help you understand a place as well as see it. Every piece is designed to be both useful in the moment of planning and insightful enough to add context to what you’re experiencing once you’re there.
Rather than quick-hit listicles, we prioritise:
- Deep-dive destination guides that cover not just where to go, but why it matters
- Detailed itineraries with realistic timings, routes and logistics
- Neighbourhood explorations that get beyond the obvious areas and headline sights
- Cultural context to help you engage respectfully and meaningfully with the places you visit
- London insights, from first-time highlights to under-the-radar corners of the city
The aim is simple: to make it easier for curious travellers to plan trips that feel grounded, thoughtful and genuinely memorable.
How we Approach Travel
Our editorial approach is built on three pillars:
- Substance over surface
We prioritise depth, context and clarity over clickbait and quick takes. Articles are researched, tested where possible, and written to be used, not just skimmed. - Practicality without losing the magic
Good information should make travel smoother, not strip it of spontaneity. Guides and itineraries are structured so you can plan efficiently, then adapt once you arrive. - Respect for place and people
We highlight local culture, independent businesses and experiences that contribute positively to the destinations we feature, with an emphasis on travelling thoughtfully.
Who We Are
The Discoveries Of is edited by Julianna Barnaby, a travel writer and content lead who has been creating travel guides, features and digital content for over 15 years.
Her work has appeared in publications including Rough Guides, Lonely Planet, Business Traveller, Time Out and others.
The Discoveries Of brings that experience together in one place: a publication designed for travellers who want clear, reliable, culturally aware guidance when they’re deciding where to go next – and what to do when they get there.
The Discoveries Of: Awards
Winner
Finalist
Best Travel Blog – Pinterest Blog Awards (2019)
Lonely Planet Travel Blog of the Year – Edward Stanford Travel Writing Awards (2018)
Best Travel Blog – Travel Media Awards (2018)
Lonely Planet Travel Blog of the Year – Edward Stanford Travel Writing Awards (2017)
